Our brands

Six brands serving every stage of the dive journey — from first breath to professional career, from local training to global travel, from the gear you carry to the stories you tell. Unified by shared infrastructure and a commitment to ocean conservation.

Flagship Brand

Lake Norman Scuba

The foundation of everything we do. Lake Norman Scuba is a PADI 5-Star Instructor Development Center offering the full spectrum of dive training — from first-time Open Water students to Course Director candidates. We operate a full-service dive shop, run an active dive club, and serve as the training facility for all portfolio brands.

  • PADI 5-Star Instructor Development Center
  • Full certification path: Open Water through Course Director
  • Retail dive shop and equipment servicing
  • Active dive community and club program
Visit lakenormanscuba.com
lakenormanscuba.com

Premium Concierge

Queen City Scuba

Charlotte's private scuba concierge. QCS serves clients who want expert, one-on-one instruction without the group class format. From private pool sessions to destination certification trips, every experience is tailored to the individual.

  • Private, one-on-one instruction only
  • Destination certification trips (Caribbean, Florida Keys)
  • Concierge membership programs
  • Backed by LNS facility, equipment, and credentials
Visit queencityscuba.com
queencityscuba.com

Coming Soon

Blue Apex Travel

Curated dive travel for certified divers. Expert-led itineraries to world-class dive destinations, with the logistics handled from departure to splashdown. Group expeditions, private charters, and liveaboard experiences.

  • Curated itineraries to top dive destinations
  • Expert instructor-led group and private trips
  • Liveaboard and resort partnerships worldwide
Launching 2026
blueapextravel.com

Coming Soon

AquatIQ Pro

Professional instructor development, from Divemaster through Course Director. AquatIQ Pro combines technical training with business mentorship, career placement, and ongoing professional support for dive industry professionals.

  • Divemaster through Course Director programs
  • Business training and career mentorship
  • Industry placement support network
  • Sub-brand of Lake Norman Scuba
Launching 2026
aquatiqpro.com

Coming Soon

Surface Interval Co

The media and content arm of Surface Interval Holdings. SI Co produces dive industry storytelling, educational content, and affiliate marketing that connects divers with the brands, gear, and experiences that matter — with an editorial voice rooted in conservation and community.

  • Dive industry media and editorial content
  • Affiliate marketing and brand partnerships
  • Conservation-focused storytelling
Launching 2026
surfaceinterval.co

Coming Soon

Surface Interval Supply

Curated dive equipment, branded apparel, and white-label gear. From our own tested product lines to manufacturer partnerships, Surface Interval Supply brings quality dive gear direct to consumers through our own storefront and major retail channels.

  • White-label and manufacturer dive equipment
  • Branded apparel and accessories
  • DTC storefront and Amazon retail channel
  • Field-tested by our instructor team
Launching 2027
surfaceintervalsupply.com

What connects our brands

Instructor Team

The same expert instructors work across all brands, ensuring consistent quality and continuity for every client.

Facility & Equipment

All brands draw on the same PADI 5-Star facility, classroom space, confined water venues, and equipment inventory.

PADI Standards

Every certification issued across the portfolio meets PADI 5-Star IDC standards — the highest tier in recreational dive training.